How To Make The Test Drive More Enjoyable

Figuring out how to get us Millennials onto the sales floor is a big headache for dealers. However, contrary to popular belief, 64 percent of Millennials still believe [...]

Tips for Building Trust with Service Customers

Building trust with service customers is an ongoing challenge, and dealers often overestimate how much customers actually trust them. A recent survey by MAX Digital reported that nearly [...]

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